The Viewers

This participatory project was broadcast as a 180-minute film on Iceland’s National Television (RÚV) on the 2020 New Year’s Day. Portraying 100 participants of all ages and backgrounds, the film records each individual silently looking into the camera.

The broadcast initiates eye-contact between the viewers — the filmed subjets and television watchers — transmogrifying time and space in an intersection of private and public spheres. The project explores the images of ourselves in mass media and popular culture as well as realism in art — while reflecting the aspects of individuality, diversity and community.

works